3:30pm - 4:10pm The Civic University and Place-based Metrics
Tuesday Jun 11
Universities have made significant progress in measuring their international contributions but have struggled to measure and communicate their contributions to the cities and regions in which they are based. In the UK, a recent report published by the Civic University Commission highlighted the need for universities to develop strategies to respond to local pressures for relevance and community benefit. In developing their strategies, universities will need to think more creatively about how they measure and communicate the value they create for local businesses and communities. This session will explore recent work undertaken to harness a number of different datasets to monitor place-based strategies more effectively. It will use the example of Newcastle University and the KPIs developed to enhance its profile and position as an institution rooted in place. The session will focus on the UK experience, but will draw on examples of best practice from Australia, Canada and the USA.